Research obtained from NPD reveals that many consumers who own a PlayStation 3 are unaware of the systems various multimedia features beyond it’s standard functionality as a disk-based videogames console.

The study, titled Next Gen Functionality & Usage, details that, while PS3 owners are found to download as much online content as those who own an Xbox 360, the majority of users were actually unaware of this function. Furthermore, most were more familiar with the Xbox 360’s online capabilities than that of PS3’s, and as a result were more likely to play games online on Microsoft’s next-gen console than Sony’s.

The study also shows that around 71 per cent of those that own a PS3 as well as would-be owners rate the systems backwards compatibility option as its most important aspect; however, only 37 per cent were aware of it as a standard feature. Elsewhere, only 40 per cent of those who own a PS3 were aware of it’s capabilities as a Blu-ray player, though the number of those aware of the machines high definition output was considerably higher at 50 per cent, compared to only 30 per cent with Xbox 360.
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