Now this is what we call effective marketing…

For a number of weeks Naughty Dog has been spewing out episode after episode of their stylish new motion comic Uncharted: The Eye of Indra. And those we’ve seen have been pretty good. But the developer of Game of the Year has gone a step further, providing EU-only inhabitants (sorry everywhere else) with an incentive to purchase all four episodes in one bundle.

Rika Raja and Daniel Pinkerton, relatively significant characters from the animated illustration, have been converted into multiplayer skins for the addictive online aspect of this third-person shooter. How do you get them? Visit the PlayStation Store, and buy the Eye of Indra motion comic bundle. Easy – well, if you live in Europe.

We’d tell you the price of the package, but you’re more likely to have a look yourselves if we don’t. Cunning, no?

Filed under: DLC, Games, Playstation Store, U, Uncharted 2: Among Thieves